Pay Monthly Websites for Personal Trainers and Gyms
Convert local fitness traffic into paying clients and members — with a high-energy website that shows your results, tells your story and fills your diary. Just £49.95 a month, nothing to pay upfront.
Why Most PT and Gym Websites Don't Convert
Instagram does the marketing, the website lets the side down
PTs and gym owners are often great at social media — transformation photos, motivational content, client stories. But when a potential client clicks through to the website, it's a disappointment. A Wix site thrown together in an afternoon, no pricing, no booking and no reason to stay. The Instagram does the selling — the website kills the conversion.
Agencies charge £4,000+ for a generic fitness website
Generic fitness website templates from agencies use the same stock photos of people lifting weights, the same corporate gym copy and none of the personal trainer's real personality. The transformation photos that build real trust are nowhere to be seen.
Booking sessions is harder than it should be
Potential clients in a motivated moment will drop off if booking a session requires back-and-forth emails or phone calls. The gym down the road with a simple online booking system gets the client while yours is still checking availability.
You're not showing up when people search for a PT near them
"Personal trainer in [town]" and "gym near me" are searched thousands of times a month by people ready to commit to fitness. A poorly optimised site misses every single one of them.
A Website That Matches Your Energy
£0 Upfront. £49.95 a Month.
No setup fee. One monthly payment. Cancel after year one with a month's notice.
Your Transformations. Your Personality. Your Story.
Forte builds fitness websites that lead with results — transformation photos, client stories, your own fitness journey.
Optional award-winning copywriting: We can bring in a copywriter who will capture your coaching philosophy and write copy that connects with exactly the clients you want to work with. Additional charges apply.
AI-Built. SEO-Optimised for Fitness Searches.
AI speeds up the build — but the SEO is done by humans who know how to rank a PT or gym for the local fitness searches that drive new member enquiries.
Everything Your Fitness Website Needs
Transformation Gallery
Before and after photos that do the selling for you.
Programme & Pricing Pages
1-2-1 sessions, group training, online coaching, memberships — clear pricing that removes friction.
Client Testimonials
Social proof from real clients at the top of the page.
Online Session Booking
Let motivated clients book their first session instantly, 24/7.
Local SEO Setup
Ranking for "personal trainer in [town]" and "gym near me."
Your Story
Who you are, your qualifications, your coaching philosophy. People hire PTs they connect with.
Class/Session Timetable
Easily updated monthly so it's always current.
Mobile-First Design
Fitness decisions happen on phones. Your site works perfectly on every device.
Your Clients Don't Just Buy a Workout. They Buy Into You.
The PTs who build the most loyal client bases are the ones with a clear coaching philosophy and a story that resonates. Our optional award-winning copywriting service captures your voice, your passion and your approach to training — and turns it into website copy that attracts exactly the clients you want to work with.
Additional charges apply.
Simple Pricing for Personal Trainers
Pay Monthly
£0 setup fee
- 4-page custom website
- Transformation gallery
- Pricing & programme pages
- Booking integration
- Local SEO
- Mobile-first
- Fast Secure Hosting
- 30 mins edits
- UK support
- Extra pages: £50 each
Smarter Launch
£1,500 setup
- 5-page website
- Full on-page SEO
- SMS & email automation
- Missed call text-back
- Live AI chatbot
- Lead management mobile app
Smarter Pro
£2,500 setup
- Everything in Launch, plus:
- Up to 10 SEO location pages
- Google Reviews automation
- Payment processing
- Calendar booking system
Smarter Enterprise
£3,500 setup
- Everything in Pro, plus:
- Up to 30 SEO-optimised pages
- AI phone receptionist (24/7)
- Full CRM system
- Ongoing SEO updates
From Quote to Live Site in 4 Steps
Tell us about your style
Tell us about your training style, clients and services.
Send your assets
Send transformation photos, logo and programme details. We build everything.
Review and approve
Review and approve before launch.
Go live
Go live. Get new members finding you.
Fitness Website FAQs
Get New Members Finding You Online — Starting Now
Your clients chose you because you got results. Your website should do the same. Get a professional fitness website for £49.95/month — no setup cost, live in 7 days.
Get Your Free Quote Today